December 2007 marks a momentous date for both CHR Hansen and Wills International Sales Corp. This commenced a strong partnership between two formidable companies with the aim of providing all natural and healthy options in food ingredients in the Philippine market.

Main objective of the training was to adept all the SE's on the current market situation on colors, the health hazards of using artificial colors, and to be familiarized with the vast color range products CHR Hansen can offer to the market. The training was done at Sommerset Hotel at Makati City. All of Wills sales team attended the training and participated in the very lively and productive affair.

On the same venue, the highlight of the event was the contract signing between Wills International and CHR Hansen. From the original one Beta Carotene color to sell in the market, CHR Hansen has confidently gave Wills International four market industries to work on and promote natural colors. This event embarked the strong union of two companies forming a sturdy affiliation in providing quality, health beneficial and natural color options for the Philippine market manufacturers.